How Online Casinos Have Adapted to Our Technology Culture
Online casinos and technology arguably go hand in hand. With one having innately developed from the invention of the other, internet betting sites are a symbol of our 21st-century society, which so heavily revolves around online culture and the ever-expanding commercial sphere.
Yet, the beauty of technology is that it never stands still. While internet casinos may have been around since 1994, their modern counterparts unsurprisingly appear rather different from their original incarnations, and that’s largely because they’ve had to evolve alongside a growing number of technological inventions.
This they have accomplished with originality and inventiveness, so that today, we are treated to a premier online betting experience. Here are just a few of the ways that the world’s biggest providers are keeping up.
Mobile apps
If there’s one obvious societal trend that has appeared in the last few years, it’s how much more reliant on our smartphones we’ve become. According to statistics, the average person picks their mobile up around 58 times each day, spending roughly three hours and 15 minutes with their head buried in their phone. To tap into this clearly lucrative audience, online casinos have taken a rather obvious step, by developing mobile apps to complement their more traditional offerings. The result is a natural increase in users and more flexible playing options for gamers to take advantage of.
Site optimization
In addition to applying mobile optimization techniques, lots of online casinos have also made the decision to optimize their web content. What we mean by this is that they’ve applied a number of technical and marketing techniques in order to increase traffic, engage with visitors, and achieve certain pre-defined business goals. This has included everything from optimizing text for search engines, in order to push them up the rankings, through to creating quality content and resources that benefit players as much as providers.
Live casino
For those who like to play casino online, it’s always nice to have a range of options open to you, and this is one of the reasons why providers like Betfair now also offer not only slots and traditional table games, but live casino options to go alongside these. Designed to create a more authentic player experience, the latter is one of the most exciting technological developments of recent years, allowing players to enjoy a bona fide casino experience from the comfort of their own homes.
Bonuses and incentives
Last but not least, technology culture has encouraged an ever-growing number of providers to offer attractive bonuses and incentives too. Designed to help them stand out from the competition, these are a way to get themselves featured on directory sites and to set them apart from their rivals, but they’re also hugely advantageous to the players who benefit from them.
When it comes to the exciting world of online casinos, there’s no doubt that technology culture is the catalyst for constant innovation. Pushing providers to go ever-further in order to set themselves apart, it undoubtedly delivers the goods for gamers with a taste for newness and novelty, and should continue to do so long into the future.
Top 20 Betting Offers
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New cust. Deposit £10+ in 7 days & bet on sports. Min odds apply. Reward = 4 x £10 Free Bets (2 x £10 Bet Builders & 2 x £10 Sports bet). Valid 7 days. Free bets not valid on e-sports & non UK/IE horse racing. 18+. T&Cs apply. |
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New customers online only. Eligibility restrictions apply. Only valid with code B10G40 on registration. £10 min qualifying bet at 1/1 (2.0) odds or greater across sports or racing (if EW then min £10 Win + £10 Place). Receive £20 Tote Credit, £10 Free Sports Bet and 50 Free Spins on a selected game within 48 hours of qualifying bet settlement. 7-day expiry on free bets & Tote Credit. Your first bet will be your qualifying bet. One per customer. UK & ROI customers only. 18+. Full T&Cs apply Gambleaware.org. Full T&Cs apply. |
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T&Cs apply. 18+ New customers only. You must place a single win-only bet of £10 or more with odds of evens (2.00) or greater to qualify. Money back as £10 in free bets. Free bet is credited the day after the qualifying bet has settled. Must use code B10G10 when creating an account. |
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New Players Only. Sign Up with Bonus Code: NEW30. Bet and Settle 1x£10 Bet on Matchbook Exchange at odds of 2.0 or more. Bet and Settle 1x£10 Bet on a Bet Builder or Multiple at odds of 3.0 or more, with min 3 selections. Within 72 hours of Qualifying Bets settling user will receive 1x £10 Exchange Free Bet, 1x £10 Multiples Free Bet, and 1x £10 Bet Builder Free Bet. Users making their first deposit by Skrill, Neteller or PaySafe card will not qualify for this promotion. 18+ Only. T’s and C’s Apply. Be Gamble Aware. |
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18+ New customers only. Place a £10+ bet at min odds 1/1 (2.0) within 14 days of sign-up. Get £30 in Free Bets, valid for 7 days on selected bets only. Free stake not returned with winnings. T&Cs apply. BeGambleAware.org |
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New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. |
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18+ New Customers only. Certain deposit methods & bet types excl. 1st Deposit & Bet £/€10+ at min odds 1/2 on Sports within 14 days of account reg & Get 4x £10 Free Bets (selected sportsbook markets only, valid 7 days) Max 1 Free Bet per player. Restrictions + T&Cs apply. |
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18+. New customers only. Deposit and place first bet of £20 or more at min odds Evens (2.0). Get £20 in Free Bets credited as x1 £10 Free Bet and x2 £5 Bet Builder Free BetsT&Cs Apply. Please gamble responsibly. |
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18+ New customers only. Min deposit £20. Min Wager £20 at min odds 1/1 (2.0). Max free bet £20. T&Cs apply begambleaware. |
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18+. New UK & ROI customers only . Certain deposit methods & bet types excl . Min first £10 win or E/W bet within 14 days of account reg at min odds 1/2 & get 4 x £10 free bets . Free bets valid for 7 days, stake not returned. No cashout, restrictions + T&C apply |
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New Customer only. £10 in real money. Bets placed on sports at odds of 2.00 or more to qualify. Bets must be placed 24 hours within registration. £10 free bets must be wagered on sports. Full terms apply. Gambling can be addictive, play responsibly. 18+ |
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*New members only. £10+ bet on sports (ex. Virtuals) 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+ |
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New members only. £10+ bet on sports (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accepted in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+ |
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New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, payment method exclusions apply; New customers only. T&C apply; 18+ Please gamble responsibly. |
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18+. BeGambleAware.org. New customers only. Min. £10 deposit, debit card only. Up to 50x wagering, game contributions vary, max. stake applies, 7 day expiry. See full terms. #AD |
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Place a £10 fixed odds bet at minimum odds of 1/2 and get 3 x £10 free fixed odds bets, 3 x £5 Total Goals football spread bets and 3 x £5 Winning Favourites spread bets and a £1 racing Race Index spread bet.18+. Full T&Cs apply. www.gambleaware.org. |
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New UK Customers place a minimum £10 qualifying sports bet at evens (1/1) or greater on a single selection only. A £20 free bet will be credited within 24 hours. The free bet is valid for 7 days and must be used on selections with minimum odds of evens (1/1). 18+ Please gamble responsibly. |
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New sportsbook customers only. Place £10 first bet at min odds 1/2 to get £20 Free Bet. Stake not returned. Free Bet valid 7 days, min odds 1/2. Settled bets only. One welcome offer per customer (not with 50% Net Loss Refund). 18+. Full T&Cs apply. |
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#AD | Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £10 | No max cash out | Wagering is 40x bonus | Maximum bet with an active bonus is £5 | Eligibility is restricted for suspected abuse | Skrill & Neteller deposits excluded for welcome bonus | Cashback when offered, applies to deposits where no bonus is included | Cashback is cash with no restrictions | T&C's apply |Free bet: Min odds: 2.0 - Free bet value will be deducted from free bet winnings | 18+ | BeGambleAware.org | Gambling is addictive, please gamble responsibly! |
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18+ New customers only. Opt in and bet up to £40 (min. £20) via mobile or app on any football (odds 1/1+) within 7 days of registration. Get up to £40 in free bets on selected markets, which expire in 7 days. T&Cs apply, see below. GambleAware.org | Please gamble responsibly |
